I’ve had to make a few start up pitches over the last few years. When I spoke with my co-founder, Chris Lee, tonight about a VC he would be meeting next week, Chris asked that I put together a few slides for the pitch.
I genuinely enjoy pitches. There is an art and a science to them, which makes them challenging. Not to mention the high stakes.
How do I condense the reality of the modern medical crisis, and how disruptive meal planning technology will solve it, into two sides?
- Start with the undeniable reality that America’s best and brightest are failing to deliver on preserving and improving America’s health. And that therefore a new approach is necessary.
- Point out that the new approach isn’t just fly-by-night snake oil, but it has a foundation is ground-breaking new research.
- Remind them that as Americans run out of cash and credit, they will look for cost-neutral ways to meet their nutritional needs. effective
- The opportunities for crowd-science with health and fitness apps has everyone with a brain salivating over the possibilities. Personalized medicine starts here.
Meal Vista is coming this fall to help you revolutionize your diet and your health in a way that won’t hit your wallet.
Wish us luck. Keep an eye out for a pitch with slides along the lines of what I wrote above.